Most podcasters sit on a content library worth far more than any ad deal they will ever sign. J. Kevin Tumlinson launched the Word Slinger Podcast with a $25 Fiverr theme song and a soundproofed spare closet. Today that show reaches 80,000 listeners. He spent seven years as the public face of Draft2Digital, one of the leading indie publishing platforms, and has published more than 70 novels alongside it. J. Kevin Tumlinson is the author of more than 70 award-winning novels, host of the Word Slinger Podcast, and a leading voice in the indie publishing world. In this episode of Podcasting Secrets with host Nathan Gwilliam, Kevin reveals why a nonfiction book built from your existing podcast episodes outperforms any business card, how Amazon's search engine gives nonfiction podcasters a built-in discoverability advantage, the content repurposing approach he calls using the whole buffalo, a psychological trigger from the book Influence that gets more listeners to share your show, and how to simplify production so burnout never becomes a reason to quit. Want to turn your existing podcast content into revenue without waiting for a sponsor? Start treating your episodes as raw material. Subscribe and follow Podcasting Secrets on Apple, Spotify, and YouTube for weekly strategies from creators building businesses through their shows. Follow, Like & Subscribe: Podcasting Secrets: Website: podcastingsecrets.com | YouTube: @podcasting-secrets | Instagram: @podcastingsecrets| LinkedIn: poduppodcasting | Apple | Spotify Nathan Gwilliam: LinkedIn: @NathanGwilliam J. Kevin Tumlinson: Website: KevinTumlinson.com | LinkedIn: @kevintumlinson | YouTube: @KevinTumlinson | Substack: The Writer_ | X: @kevintumlinson | Instagram: @kevintumlinson | Word Slinger Podcast

Most podcasters sit on a content library worth far more than any ad deal they will ever sign. J. Kevin Tumlinson launched the Wordslinger Podcast with a $25 Fiverr theme song and a soundproofed spare closet. Today that show reaches 80,000 listeners. He spent seven years as the public face of Draft2Digital, one of the leading indie publishing platforms, and has published more than 70 novels alongside it.

J. Kevin Tumlinson is the author of more than 70 award-winning novels, host of the Wordslinger Podcast, and a leading voice in the indie publishing world.

In this episode of Podcasting Secrets with host Nathan Gwilliam, Kevin reveals why a nonfiction book built from your existing podcast episodes outperforms any business card, how Amazon's search engine gives nonfiction podcasters a built-in discoverability advantage, the content repurposing approach he calls using the whole buffalo, a psychological trigger from the book Influence that gets more listeners to share your show, and how to simplify production so burnout never becomes a reason to quit.

Want to turn your existing podcast content into revenue without waiting for a sponsor? Start treating your episodes as raw material. Subscribe and follow Podcasting Secrets on Apple, Spotify, and YouTube for weekly strategies from creators building businesses through their shows.

Follow, Like & Subscribe:

Podcasting Secrets: Website: podcastingsecrets.com | YouTube: @podcasting-secrets | Instagram: @podcastingsecrets| LinkedIn: poduppodcasting | Apple | Spotify

Nathan Gwilliam: LinkedIn: @NathanGwilliam

J. Kevin Tumlinson: Website: KevinTumlinson.com | LinkedIn: @kevintumlinson | YouTube: @KevinTumlinson | Substack: The Writer_ | X: @kevintumlinson | Instagram: @kevintumlinson | Word Slinger Podcast