Nathan Gwilliam
May 05, 2026
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The Podcast Strategy That Booked 90 Guest Spots and 11 Clients Without Selling (with Eileen Noyes)

Most podcasters wait until everything is ready before they launch their next offer. Eileen Noyes signed 11 high-ticket coaching clients in two weeks, right before Thanksgiving, from a podcast she almost never started. A mom of eight who spent 16 years in a marriage where her voice was treated as property, Eileen rebuilt everything, launched The Unsidelined Life Podcast, and turned it into the engine behind a book, a coaching business, and a brand that sells without a sales pitch. Eileen Noyes is the host of The Unsidelined Life Podcast, founder of Lady Bellator, author of Sidelined No More and Rise Up, Lady Bellator, speaker, mentor, and coach helping family-devoted women reclaim their identity, voice, and purpose. In this episode ofPodcasting Secretswith hostNathan Gwilliam, Eileen shares how 90 shows wanted her as a guest in just two months and what she learned about saying no, why she launched coaching before Thanksgiving instead of waiting for the right moment and signed 11 high-ticket clients in two weeks, how she built a podcast and book as one connected ecosystem where each asset feeds the other, and the one question that sharpened her show and drives everything she creates. Want a podcast that builds your brand, fills your offers, and grows without a sales pitch? Start before you feel ready. Subscribe and follow Podcasting Secrets on Apple, Spotify, and YouTube for weekly insights from creators building shows that grow and convert. Follow, Like & Subscribe: Podcasting Secrets: Website: podcastingsecrets.com | YouTube: @podcasting-secrets | Instagram: @podcastingsecrets | LinkedIn: poduppodcasting | Apple | Spotify Nathan Gwilliam: LinkedIn: @NathanGwilliam Eileen Noyes: Website: eileennoyes.com | Podcast: theunsidelinedlife.com | Lady Bellator: ladybellator.com | LinkedIn: @eileenpnoyes | Instagram: @eileenpnoyes | YouTube: @TheUnsidelinedLife

About this Podcast

Most podcasters wait until everything is ready before they launch their next offer. Eileen Noyes signed 11 high-ticket coaching clients in two weeks, right before Thanksgiving, from a podcast she almost never started. A mom of eight who spent 16 years in a marriage where her voice was treated as property, Eileen rebuilt everything, launched The Unsidelined Life Podcast, and turned it into the engine behind a book, a coaching business, and a brand that sells without a sales pitch.

Eileen Noyes is the host of The Unsidelined Life Podcast, founder of Lady Bellator, author of Sidelined No More and Rise Up, Lady Bellator, speaker, mentor, and coach helping family-devoted women reclaim their identity, voice, and purpose.

In this episode ofPodcasting Secretswith hostNathan Gwilliam, Eileen shares how 90 shows wanted her as a guest in just two months and what she learned about saying no, why she launched coaching before Thanksgiving instead of waiting for the right moment and signed 11 high-ticket clients in two weeks, how she built a podcast and book as one connected ecosystem where each asset feeds the other, and the one question that sharpened her show and drives everything she creates.

Want a podcast that builds your brand, fills your offers, and grows without a sales pitch? Start before you feel ready. Subscribe and follow Podcasting Secrets on Apple, Spotify, and YouTube for weekly insights from creators building shows that grow and convert.

Follow, Like & Subscribe:

Podcasting Secrets: Website: podcastingsecrets.com | YouTube: @podcasting-secrets | Instagram: @podcastingsecrets | LinkedIn: poduppodcasting | Apple | Spotify

Nathan Gwilliam: LinkedIn: @NathanGwilliam

Eileen Noyes: Website: eileennoyes.com | Podcast: theunsidelinedlife.com | Lady Bellator: ladybellator.com | LinkedIn: @eileenpnoyes | Instagram: @eileenpnoyes | YouTube: @TheUnsidelinedLife

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