Banner Image

How “Connection, Not Perfection” Grew All Ears English to 4 Million Downloads

How “Connection, Not Perfection” Grew All Ears English to 4 Million Downloads

  • May 20, 2025
Nathan Gwilliam

Lindsay McMahon turned a DIY launch into a global English‑learning phenomenon—and she’s sharing every twist in the journey. In this episode you’ll hear how a humbling moment around a Colombian campfire inspired her trademark “connection, not perfection” approach and why a bright yellow cover and two‑host format cut through the noise in 2013. Lindsay gets real about the year her original co‑host quit, the contracts she wishes she’d had in place, and the legal lessons every podcaster needs up front. You’ll learn her exact guest‑appearance blueprint that unlocked 10, 000 downloads in the first months, plus how she balances four distinct revenue streams—from online courses and licensing to a premium app and big‑brand sponsorships. Finally, get Lindsay’s advice on scaling live events without burning out and the key hires she’s bringing on to take All Ears English past 3 000 episodes.

Ready to apply these podcast growth tactics to your own show? Hit play now and start building your six‑figure podcast brand!

Connect with Lindsay:

LinkedIn: https://www.linkedin.com/in/lindsaymcmahon

All Ears English:

Website - www.allearsenglish.com

YouTube - https://www.youtube.com/channel/UCajKaiBJSwYcDFbfMICpSpA

Spotify - https://open.spotify.com/show/6qXldSz1Ulq1Nvj2JK5kSR
Apple Podcast - https://podcasts.apple.com/us/podcast/all-ears-english-podcast/id751574016

Subscribe now to the free Podcasting Secrets newsletter, and we send you our Ultimate Podcast Monetization guide at no charge!

Comments